Our team

Tamra Veley

Managing Director

30 years’ experience in public relations, corporate communications and reputation building and management. Extensive licence-to-trade experience through SAB (SABMiller), Sun International, BAT and Vodacom. Global reputation expert and recognised crisis communicator. Master’s Diploma in Strategy from the University of Oxford, and an MSc in Change Management from the University of Oxford and HEC, Paris.

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Bathandwa Ngoma

Almost a decade of experience in PR, having worked at Corporate Image since graduation. Wide ranging knowledge of FMCG and retail, with skill in media analysis and reporting, and issues monitoring. B.Tech in Public Relations from the Cape Peninsula University of Technology.

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Craig Atherfold

More than two decades’ experience in communications, having counselled clients across industrial, financial and professional services sectors. Familiarity with aligning stakeholders to develop and manage corporate communications schedules, and acting as a key point of contact in preparation of media and crisis engagement. LLB in Law and Communication from the University of South Africa.

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Craig Dodds

Former political editor and columnist for Independent Media with almost unparalleled political insights and extensive network of media contacts. Trained opinion writer with 20-year career in journalism, and strong grasp of news agenda dynamics. Insightful understanding of political and economic climate. BA (Honours) degree in English from the University of Cape Town.

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Enid Vickers

Extensive knowledge across multiple industries, including oil, investment, property, gambling, leisure, tourism and FMCG, and vast communications experience from time spent at top South African and international advertising agencies. Skilled in writing and interpreting news values and high-level crisis communication. BA in Communication Science from the University of South Africa.

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Janine Caradonna

Almost a decade of PR and communications experience in leading professional and financial services companies and consumer brands. Expert in integrated planning and implementation, writing, and client and media liaison. PR Diploma from Varsity College, with a social media qualification from Red & Yellow/USB-ED.

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Lauren Cohen

Former journalist, having worked as a senior reporter at the Sunday Times, and winner of four Vodacom Journalist of the Year Awards. Experience spans multiple industries, including alcohol, financial services, property, and development. Strengths lie in excellent client relationships, writing clean copy, and in media relations. B.Tech in Journalism from Nelson Mandela University.

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Lee-ann Strydom

More than a decade of experience in public relations and event management, with an eye for detail and skill in media buying. Client experience spans varied industries, including Pick n Pay, BAT, Oceana Group and Mr Price. Diploma in PR from the Cape Peninsula University of Technology and certificate in social media from GetSmarter/UCT.
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Nicola Mawson

I started my career in the Mail & Guardian’s cadet programme, and grew to become an award-winning journalist covering a range of topics and several business sectors, including ICT, consumer industries, mining, engineering and tourism as well as the broader economy.

These diverse issues are interlinked and my knowledge of how the economy fits together, and impacts people every day, is invaluable.

My passion as a journalist was financial journalism and I was a finalist in the economy and industry category at the 2010 Sanlam Awards for Excellence in Financial Journalism, among other awards.

After a 15-year career as a journalist, I was given the opportunity to tackle a new challenge in the corporate communications industry. As an Account Director at Corporate Image, I develop strategies, profiling plans, write collateral, and assist with crisis communications in addition to reporting requirements and pitching for new accounts. I have experience in industries including banking, technology, economy, FMCG, and mining/engineering.

In my spare time, I take photographs, read and spend time with my teenage daughter.

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Sarah Anderson

Decade and a half experience in PR, working across several industries, particularly FMCG. Specialised expertise in corporate and consumer communications, and high-level experience in the liquor, automotive, media, finance, tech and investment industries. BA (Honours) in Corporate Communications from the University of Johannesburg; Prince2® Foundation Project Management certification.

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Sheri Cohen

More than a decade of experience in investor relations and financial PR, and expert in crisis management, financial public relations and pre- and post-listing requirements. Outstanding media relationships across the board. Bachelor of Business Science majoring in Economics, with Honours in Marketing from the University of Cape Town.
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Sure Kamhunga

Trained journalist with more than 25 years’ experience in financial journalism. Edited at leading financial publications and news agency organisations in Zimbabwe and South Africa. Former Financial Services Editor at Business Day, and extensive corporate experience with Alexander Forbes and Absa.
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Tayla-Jade Coenraad

Keen interest in media relations and reporting, issues monitoring, profile writing, publicity and events planning, having worked her way through Corporate Image’s graduate programme. BA (Honours) in Linguistics from the University of the Western Cape, with Psychology and Communications as undergraduate majors.

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Abiel Lesenyeho

Graduated Corporate Image’s graduate programme in 2023.  Experience in digital marketing, including social media management, brand development, content creation and advertising.  Keen interest in writing, event coordination, media relations and issues monitoring.  BA Public Governance double major in Public Administration with Law and Politics from North West University Potchefstroom and a BA (Honours) in Development

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